Candidates are becoming more and more social: tweeting, posting photos, checking in. Regardless of the network they are on, Banjo makes it easier to follow them!
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“Although Highlight has captured the early attention, Banjo’s platform possesses some superior features, most notably a lighter impact to your phone’s battery life and the ability to pull in contacts from a variety of social networks instead of only Facebook.” - TechCocktail
Banjo is interviewed by Univision channel 14 news at the Redwood City office. Broadcast in Spanish.
News spreads virally in seconds; we no longer have to look for the news, the news finds us. Facebook was able to reach 200 million people in less than a year and now there are 60 million updates daily. Compare this to radio and TV which took thirty-eight and thirteen years respectively to reach just 50 million people. Social media has caused a fundamental shift in the speed and way we communicate and get information.
They’ve been called “Little Monsters”, “Beliebers” and “Swifties” — it’s undeniable the scope and reach fans have when it comes to supporting their favorite bands and artists. Those in the entertainment industry recognized the importance of connecting bands with their fans but up until the introduction of #SoLoMo (social local mobile) the traditional methods for promoting events and signings made it difficult to coordinate for last-minute changes or ideas.